ZEITHAML VALARIE A  BITNER MARY JO  GREMLER DWAYNE D  PANDIT AJAY <br/><br/>
SERVICES MARKETING  INTEGRATING CUSTOMER FOCUS ACROSS THE FIRM 

 - 6  
 -  MC GRAW HILL  
 - 711 
<br/><br/><label>ISBN: </label>9781259026812 
<br/><br/><label>Dewey Class. No.: </label>658.8