BAJAJ CHETAN <br/><br/>
RETAIL MANAGEMENT 

 -  OXFORD UNIVERSITY PRESS 
<br/><br/><label>ISBN: </label>978-0198061151 
<br/><br/><label>Subjects--Topical Terms: </label><br/>RETAILING: ROLE, RELEVANCE, AND TRENDS RETAIL ORGANIZATION RETAIL IN INDIA RETAIL CUSTOMER RETAIL MARKET SEGMENTATION FINANCIAL PLANNING FOR RETAIL RETAIL LOCATION STRATEGY ORGANIZATIONAL STRUCTURE AND HUMAN RESOURCE MANAGEMENT IN RETAIL • SUPPLY CHAIN MANAGEMENT AND INFORMATION SYSTEMS • RETAIL PRODUCT AND BRAND MANAGEMENT • MERCHANDISE MANAGEMENT • RETAIL PRICING • RETAIL PROMOTION STRATEGY • STORE OPERATIONS • ATMOSPHERICS AND RETAIL SPACE MANAGEMENT • CUSTOMER RELATIONSHIP MANAGEMENT IN RETAILING • MANAGING RETAIL CHAINS AND FRANCHISING • INTERNATIONAL RETAILING