SERVICES MARKETING (Record no. 7117)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00306nam a22001217a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788131759394 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | LOVELOCK CHRISTOPHER, |
| -- | WIRTZ JOCHEN, |
| -- | CHATTERJEE JAYANTA |
| 245 ## - TITLE STATEMENT | |
| Title | SERVICES MARKETING |
| Sub Title | PEOPLE TECHNOLOGY STRATEGY |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | PEARSON |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 679 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Text book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| MIIMLIBRARY | MIIMLIBRARY | 14.05.2019 | 658.8 | 5744 | 14.05.2019 | Text book |