BRAND MANAGEMENT PRINCIPLES AND PRACTICES (Record no. 2730)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00216nam a2200085Ia 4500 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | DUTTA, KIRTI |
| 245 #0 - TITLE STATEMENT | |
| Title | BRAND MANAGEMENT PRINCIPLES AND PRACTICES |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | OXFORD |
| Withdrawn status | Lost status | Damaged status | Not for loan | Permanent Location | Current Location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| MIIMLIBRARY | MIIMLIBRARY | 11.02.2019 | 465.00 | 658.827 | 2730 | 11.02.2019 | Text book |