MALHOTRA NARESH K
MARKETING RESEARCH - PEARSON
978-9353433291
INTRODUCTION AND EARLY PHASES OF MARKETING RESEARCH, RESEARCH DESIGN FORMULATION, DATA COLLECTION, PREPARATION, ANALYSIS AND REPORTING, COMPREHENSIVE CASES AND COMPREHENSIVE VIDEO CASES.
MARKETING RESEARCH - PEARSON
978-9353433291
INTRODUCTION AND EARLY PHASES OF MARKETING RESEARCH, RESEARCH DESIGN FORMULATION, DATA COLLECTION, PREPARATION, ANALYSIS AND REPORTING, COMPREHENSIVE CASES AND COMPREHENSIVE VIDEO CASES.