BAJAJ CHETAN
RETAIL MANAGEMENT - OXFORD UNIVERSITY PRESS
978-0198061151
RETAILING: ROLE, RELEVANCE, AND TRENDS RETAIL ORGANIZATION RETAIL IN INDIA RETAIL CUSTOMER RETAIL MARKET SEGMENTATION FINANCIAL PLANNING FOR RETAIL RETAIL LOCATION STRATEGY ORGANIZATIONAL STRUCTURE AND HUMAN RESOURCE MANAGEMENT IN RETAIL • SUPPLY CHAIN MANAGEMENT AND INFORMATION SYSTEMS • RETAIL PRODUCT AND BRAND MANAGEMENT • MERCHANDISE MANAGEMENT • RETAIL PRICING • RETAIL PROMOTION STRATEGY • STORE OPERATIONS • ATMOSPHERICS AND RETAIL SPACE MANAGEMENT • CUSTOMER RELATIONSHIP MANAGEMENT IN RETAILING • MANAGING RETAIL CHAINS AND FRANCHISING • INTERNATIONAL RETAILING
RETAIL MANAGEMENT - OXFORD UNIVERSITY PRESS
978-0198061151
RETAILING: ROLE, RELEVANCE, AND TRENDS RETAIL ORGANIZATION RETAIL IN INDIA RETAIL CUSTOMER RETAIL MARKET SEGMENTATION FINANCIAL PLANNING FOR RETAIL RETAIL LOCATION STRATEGY ORGANIZATIONAL STRUCTURE AND HUMAN RESOURCE MANAGEMENT IN RETAIL • SUPPLY CHAIN MANAGEMENT AND INFORMATION SYSTEMS • RETAIL PRODUCT AND BRAND MANAGEMENT • MERCHANDISE MANAGEMENT • RETAIL PRICING • RETAIL PROMOTION STRATEGY • STORE OPERATIONS • ATMOSPHERICS AND RETAIL SPACE MANAGEMENT • CUSTOMER RELATIONSHIP MANAGEMENT IN RETAILING • MANAGING RETAIL CHAINS AND FRANCHISING • INTERNATIONAL RETAILING